A farewell (of sorts)

Posted by | Posted in Terroirist | Posted on 08-11-2023

What a run.

When I launched Terroirist way back in the fall of 2010, wine blogging was having a moment — its moment — in the collective wine consciousness.

Alder Yarrow’s Vinography was a daily visit. Joe Roberts was making waves. Tyler Colman and Tom Wark were offering an endless stream of thoughtful commentary. Keith Levenberg rarely posted, but when he did, one couldn’t help but think that his essays belonged in the New Yorker. At the New York Times and San Francisco Chronicle, Eric Asimov and Jon Bonné were supplementing their must-read columns with must-read blog posts.

There were so many of us. Hundreds would attend the annual Wine Bloggers Conference and its European counterpart.

Many of those pioneers still write prolifically, but that moment has passed. Several of the best “bloggers” made careers out of it. But many more faded back to other endeavors, like their day jobs and raising their kids. Today, I’m officially joining the ranks of that latter group and bidding farewell to Terroirist.

This isn’t a goodbye to wine and drinks writing; I still enjoy drafting features when I can find the time. But it no longer makes sense to keep the lights on at Terroirist.

So thank you, dear reader, for all the support over the years. I know that many of you have started each and every day with Terroirist — and for your traffic (and emails), I’m forever grateful.

To Shelby, Isaac, and the other Terroirists — thank you for all your work over the years. I look forward to reading your work, wherever it is published.

I’d be remiss if I didn’t take this opportunity to solicit offers for Terroirist. If you’re interested in the site or even just the domain, please let me know.


Comments (17)

  1. What a great run – congrats!

  2. Sad to see it go! This website has been a daily visit for me for years. Wish you the best!

  3. So sorry to read this. I have enjoyed the site and reviews for many years. Thanx fr he hard work.

  4. Say it ain’t so! Congrats on a great run with lots of great work by Shelby, Isaac and your team! Wish I could wave a wand and instantly create a better climate that would support a wonderful entity like Terroirist!

  5. OMG! Shocked! Dismayed! There’s an ache in my heart!

    I’ve used your site religiously for the past 3-4 years for a concise review of pertinent wine news articles for a newsletter that I regularly publish. You’ve done some heroic work! Now I’m going to have to forage on my own and spend hours more chasing down this material.

    I truly am impressed by all of Shelby’s work and dedication .. I depended on you so much. I started following you on IG and hope you will post your new writings there.

    There’s a hole in my chest. I will miss you deeply.


    Thanks for what you did …

  6. David,

    Thank you so much for creating this incredible gateway. Your platform provided me the daily inspiration I needed to pass my wine exams and make progress in my career. I will miss Terroirist so much, but will look forward to you and your colleagues future projects.

  7. I have been a daily reader for a very long time. I have always appreciated you curating articles worth reading for a wine geek like me albeit a 71 year old geek.

    Best of luck in your future. I hope that the hole in your chest heals quickly.



  8. Sorry, I hit the enter button too quickly. IT was MArshall who had a hole in heart.

    Nonetheless, Look forwarded to your next adventure !!!

  9. Can’t thank you and the team enough for all the great content over the years! What a run, indeed! Will definitely miss my daily visit…

  10. You will be missed, that’s for sure! Best wishes as you open the next chapter. Mike Veseth

  11. Thank you for the many years, and so very sorry to see you go. Did you consider a subscriber payment model, or was that never on the charts. Sad day for wine journalism.

  12. Best wishes for the future!

  13. I’m so sad to see this site go. David, Shelby and Isaac did a great job, day in and day out, curating great information and posting wine reviews as well. My sincere hope is that someone purchases this site and keeps it going. It provides a great service to our industry.
    All the best to the Terroirist team and a genuine thanks for all you have done. You will be missed.

  14. Hi David,
    so sorry to see the end to this blog — you’ve been kind enough to link to many of my columns, which I have so much appreciated.
    Always love reading you — Elin

  15. Oh man, thanks for all the great, easy to find news and awesome articles. This will be missed!

  16. Sad to see you go, but congratulations on an excellent run. Your insights have guided my wine adventures for ten years. You will be missed!

  17. I keep checking back, mostly out of habit but a tiny bit in hopes that it wasn’t/isn’t true..! I’ve really enjoyed your site and your work. Thank you for all of it and best wishes with whatever’s next!