Posted by White's Wines | Posted on 12-09-2014| Posted in
As regular readers know, I write a free, twice monthly wine column that’s distributed to newspapers across the country. These columns are hosted by Grape Collective.
If you don’t see my column in your local newspaper, please send an email to your paper’s editor and CC me (David – at – Terroirist.com).
In my latest column,I explain how Delectable could revolutionize how Americans purchase wine.
Alexander Niehenke began to appreciate wine ten years ago. But for the first four years, it was simply a beverage he enjoyed with dinner from time to time, especially when cooking at home.
But then he put his nose in a glass of Cabernet Sauvignon from Justin, a winery based in Paso Robles, California. He was at a bachelor party, where few attendees were paying any attention to the wine inside their glasses. But for Niehenke, the aromas were intoxicating. Something clicked. So he promptly dove into the world of wine.
For the next five years, Niehenke’s passion for wine grew steadily and predictably. As a resident of San Francisco, weekend trips to Napa Valley and Sonoma were easy — so he started driving north regularly. He began attending tastings, reading wine publications, and even collecting.
Then he discovered Delectable, a mobile wine app. Since downloading the program last fall, Niehenke has been moving towards oenophilia at lightning speed.
Check out the rest of the piece on Grape Collective!