Book Review: The New Wine Rules, by Jon Bonné

Posted by | Posted in Book Reviews | Posted on 12-01-2017

The New Wine Rules - CoverIn naming his book The New Wine Rules, Jon Bonné has essentially asserted the authority of his own line in the sand. But hey, someone has to do it. Because in a world of 24-hour opinion sharing, sometimes we need to hit the pause button, collect ourselves, and establish basic guidance for those who, amidst so much noise and so little objectivity, are just trying to enjoy a bottle of wine.

We need, in Bonné’s words, a “framework for embracing this weird, wonderful wine world that we get to live in.”

There’s something for everyone in Bonné’s book, which consists of 89 rules. But it will be especially helpful for beginner wine folks in need of a confidence boost—the two words I think best capture the sentiment of the book. From the five essential wine tools you should own, to the basics of malolactic fermentation, to starting a wine collection for under $300, you’ll get practical information, concisely presented.

Bonné has an impressive resume: senior contributing editor at Punch, author of The New California Wine, wine consultant for JetBlue Airways, and former wine editor and chief wine critic at the San Francisco Chronicle. But he won’t overwhelm you with knowledge. Each rule is pared down for quick consumption and broad understanding.

I particularly enjoy Bonné’s aggressive attempts to wrest wine from a past marked by pretentiousness and exclusivity—“Screw that. Fear was the guiding principle of the past. We’re officially done. Wine is too great a thing to be limited by fear”—and a present drowning in an abundance of choices—“Endless fretting takes place over this simple question: what do I drink with what I eat? … In any case, stop worrying. There is no single perfect pairing. Drink what you like. … We’ll all get out of this alive.”

The New Wine Rules is a sharp book. It’s small (roughly 5”x7”) with a stitched binding and full of crisp, colorful diagrams and pictogram-like illustrations.

My Recommendation
As Bonné says, “Certainly the world doesn’t need another ‘drink this, not that’ book.” I think he’s succeeded in giving us something else: an expert’s compilation of practical advice for the average drinker who wants to talk intelligently with friends and make semi-educated choices for Friday nights and special occasions. It’s an ideal read heading into holiday party season. On that note, I’ll leave you with Rules 81 and 82: “Don’t be the guest who brings the cheap stuff” and “Don’t assume your bottle will get opened.”

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