New Zealand: More Than Hobbits and Sauvignon Blanc

Posted by | Posted in White's Wines | Posted on 10-14-2014

Credit: Carrick Wines.

Credit: Carrick Wines.

As regular readers know, I write a free, twice monthly wine column that’s distributed to newspapers across the country.

These columns are hosted by Grape Collective. If you don’t see my column in your local newspaper, please send an email to your paper’s editor and CC me (David – at – Terroirist.com).

In my latest column, I contend that New Zealand offers much more than just Sauvignon Blanc.

New Zealand: More Than Hobbits and Sauvignon Blanc

Americans are fascinated by New Zealand. Thanks to “The Lord of the Rings” — and the tourism board’s “100% Pure New Zealand” marketing campaign — we envision stunning landscapes when we think of the island nation. We picture a playground for adventure, with endless options for hiking, bungee jumping, whale watching, and the like.

When it comes to wine, though, Americans know very little about New Zealand.

If anything, we simply think of Marlborough Sauvignon Blanc. Because of brands like Oyster Bay and Kim Crawford, most wine enthusiasts are familiar with the nation’s signature style, marked by explosive aromas of fresh-cut grass and bracing acidity. Indeed, that single variety accounts for 84.5 percent of the nation’s wine exports. And each year, New Zealand ships nearly 50 million bottles of Sauvignon Blanc to the United States.

Eric Platt, the U.S. representative for Pacific Prime Wines, an import company backed by four, family-owned New Zealand wine producers, is on a mission to show that New Zealand’s offerings are actually quite diverse.

Check out the rest of the piece on Grape Collective!

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